Dispensary
email marketing.
Klaviyo retention flows for dispensaries and DTC brands. Owned audience is the only audience that can't get banned — so we build lifecycle automations that turn one-time shoppers into loyal repeat customers.
- Lifecycle flows for onboarding and retention
- Promotional campaigns aligned to inventory and offers
- Segmentation for better targeting and relevance
- Clear reporting tied to repeat revenue
What you get.
Lifecycle automation
Always-on welcome, win-back, and post-purchase flows that consistently drive repeat orders without manual campaign work every week.
Audience segmentation
Segment by behaviour, recency, and purchase patterns to deliver more relevant campaigns — and stop blasting your entire list with every promo.
Revenue-driven reporting
Track campaign and flow performance with metrics tied directly to retention and repeat revenue. No vanity opens-and-clicks reporting.
Email marketing for dispensaries.
From welcome flows to reactivation campaigns, we build lifecycle automations that improve repeat-purchase rate and customer lifetime value. The math is simple: paid acquisition pays for the first order, retention pays for everything after — and most dispensaries are leaving the second half on the table.
Owned email and SMS lists are the one channel no platform can take away. When a Meta business manager goes down or Google flags a keyword, the brands with healthy retention programs keep generating revenue. The brands that don’t are starting over from zero.
Let's build your retention engine.
Repeat customers are the only sustainable growth channel.
Work with usReal questions. Plain answers.
What should I look for in the best dispensary ads agency?
The best dispensary ads agency should understand cannabis policy, Meta and Google approval workflows, tracking, creative, and revenue attribution. Yerbalist is built around that work: $40M+ managed in restricted categories, $100M+ in directly attributable cannabis sales, anti-detect landing pages, server-side tracking, and campaigns for dispensaries, MSOs, hemp, CBD, and THC beverage brands.
How long does it take to get started?
Onboarding kicks off within a few days of contract signing. Ads typically go live within two weeks of the kickoff call — faster if you have the assets we ask for ready to go.
Do we need Klaviyo, or do you support other platforms?
We standardise on Klaviyo because of its segmentation depth and integration with cannabis menu providers. We can audit and recommend a migration if you're on another platform.
How do we track success?
Every campaign and flow is tagged with attribution back to repeat orders, revenue, and lifetime value. You'll get a live dashboard plus monthly retention reporting via email or Slack.
What online menu providers do you work with?
We recommend Rank Really High, Dutchie, or Treez for their checkout experience and Klaviyo integration, but we support most major menus. Reach out if you have questions about your specific provider.
Who writes the emails?
Our in-house copy and creative team writes every email. We use brand guidelines, past campaigns, and inventory feeds you provide — but you'll never see a generic Mad-Libs template.
Can you handle SMS too?
Yes — we run SMS programs alongside email for clients with compliant collection and opt-in flows. We'll review your current setup and recommend an approach that survives carrier filtering.