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Cannabis e-comm.
$187K from Google.
$187K in revenue from Google Shopping and Search campaigns.
$85K in ad spend
$187K in ad revenue
A national cannabis retailer with products in over 250 locations wanted to increase revenue from online sales on their new e-commerce website.
Strategy: Yerbalist implemented compliant landing pages with direct-response copy, integrated checkout, and server-side tracking to run Google Shopping and Search for high-intent traffic.
Results: Over five months we improved ROAS while scaling monthly budgets from $13,000 to over $20,000.